90 E Broadway, Jackson, WY 83001
The Orvis store in Jackson anchors the fly fishing retail landscape of the entire Jackson Hole valley from its East Broadway address, serving as both a premium gear destination and the most visible point of entry into fly fishing for visitors arriving in the valley for the first time. The Jackson Hole Orvis carries the brand's full rod, reel, wader, and apparel selection alongside an Orvis-endorsed guide service that connects visiting anglers with the Snake River float experience, the park's interior waters, and the day trips to the Green River and other regional fisheries that define a complete Jackson Hole fly fishing itinerary.
For the experienced angler, the store delivers the product breadth and quality assurance of the Orvis endorsement system in a location where the waters are serious enough to justify premium tackle. The Snake River's fine-spotted cutthroats respond to large dry flies with a willingness that makes the five-weight rod appropriate for most of the valley's fishing, and the Orvis guide staff understands the specific demands of this water: the timing of the runoff clearing in late June, the mid-summer hopper game along the Snake's cottonwood banks, and the fall streamer fishing when brown trout from the river's main stem become predatory in preparation for the spawn. For the first-time visitor who wants to walk into one store and walk out equipped and connected to a guide for tomorrow morning's float, Orvis Jackson Hole provides that experience with the efficiency and reliability of a national brand that has been endorsing guide operations on this water for decades.